UNPRECEDENTED EXPANSION! AYASAN INDONESIA LEADS THE WAY IN HOME SERVICES IN SOUTHEAST ASIA

Unprecedented Expansion! Ayasan Indonesia Leads the Way in Home Services in Southeast Asia

Unprecedented Expansion! Ayasan Indonesia Leads the Way in Home Services in Southeast Asia

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Explosive Growth! Ayasan Indonesia Revolutionizes Home Services Across Southeast Asia

Ayasan Indonesia, a Japanese company headquartered in Jakarta, Indonesia (led by CEO Kotaro Ise), is experiencing unprecedented success in the Southeast Asian market. The company offers a diverse array of home services, from housekeeping to nanny services, and has amassed a customer base exceeding 1,000,000 since its inception. Notably, Ayasan has achieved a 100% user growth in the past two years and is quickly establishing itself across several territories in Southeast Asia.




The Southeast Asian maid Jakarta home services market is estimated at approximately $15 billion, with the domestic cleaning sector growing at an annual rate of 15%, and the childcare industry growing to a $3 billion market. In this dynamic market, Ayasan utilizes Japanese expertise and a innovative personnel model to steadily increase its market share.

“Our strength lies in integrating Japanese quality control with local expertise with a broad pool of talent across Asia,” says Kotaro Ise, founder and CEO. With extensive experience at Walt Disney and Marriott International, Ise established Ayasan Indonesia in 2013 with the vision of “empowering blue-collar professionals.” Today, the company has expanded to include over 50,000 specialized staff members.



Ayasan’s impressive expansion is supported by an ambitious growth plan. Beyond its base in Jakarta and future growth plans to Bali, the company is also extending operations in several other Asian countries. By 2025, Ayasan aims to expand to nine territories, including Singapore, Malaysia, Cambodia, and the Philippines.

In addition to home-based solutions, Ayasan has established itself in PRT Jakarta corporate services, with over 1,000 clients including FedEx, lululemon, Coca-Cola, and Canon. Recently, demand from embassies and new ventures such as FlashExpress and Gowabi has been increasing significantly.



“I am certain that even in the age of AI, the importance of human-centered services will never diminish,” asserts Ise. The company boasts an in-house IT engineering team and is working on an AI-driven solution. Furthermore, Ayasan is planning cross-border service expansions, including worker placement overseas, positioning itself as a key contender in Southeast Asia’s home services market.

Aiming for further accelerated growth, Ayasan is in discussions about collaborations with financial backers for its next growth stage. With the Southeast Asian home services market forecasted to grow beyond $30 billion by 2030, the company’s future developments are capturing industry focus.

Company Overview
● Ayasan Indonesia Company Profile
● Headquarters: Located in Jakarta, Indonesia
● Incorporated: January 2013
● CEO: Kotaro Ise

Contact Information
● Phone: +62-878-1999-9193
● WhatsApp: +62-878-1999-9193
● Email: support@ayasan-indonesia.com
● Website: https://www.ayasan-indonesia.com/?ln=en

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